EFEquipment Finance HQ

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About Equipment Finance HQ

Equipment Finance HQ publishes independent, plain-English guides on what business equipment costs and how to finance it. We are not a lender and do not make credit decisions — which is exactly why we can tell you the things a lender won't.

Why we exist

Most equipment-financing content online is written by lenders selling their own product. That makes it useful right up until the moment it isn't — when the honest answer would cost the lender a deal. We write the version that assumes you'll shop around, compare at least two offers, and want to know the real numbers before you sign. Today that's 51 equipment financing guides, 52 equipment cost guides, business startup guides, and free tools.

How we research prices and rates

Our independence

Some links on this site are referral links, meaning we may be paid a commission by a lender or lending marketplace if you get funded through them. This never changes the rate you're offered, and it never changes what we write — we'd rather tell you to get a second quote (and lose the click) than steer you wrong. Read our full advertising disclosure.

What this is — and isn't

Everything here is general education, not financial or tax advice, and the rates and prices shown are typical market ranges, not offers. For decisions that depend on your specific situation, confirm with a lender, a CPA, or both. We correct errors when we find them and keep our rate and cost data current.

About the editor

Marcus Reed — Lead Researcher & Editor

Marcus Reed is the lead researcher and editor at Equipment Finance HQ. He analyzes equipment pricing and small-business lending data across 40+ machine types and turns what the market actually charges into plain-English guides. Equipment Finance HQ is independent — not a lender or a licensed financial advisor — so its guides are research and education, not personalized advice.

Questions, corrections, or a machine we haven't covered?Get in touch — and if you're comparing offers, start with current equipment loan rates.